ongoing $100
Let’s Look reality in the eyes
With this 97% done-for-you system – you can focus on your clients, while we fill your pipeline up with as many eager-to-buy leads as your MSP can handle, month after month!
Instead of waiting around for referrals to roll in before landing a new client
You actually had a PIPELINE of ready-to-buy leads, waiting to get on the phone with your sales team and pay for your services…
Instead of losing hair, wondering how you’re going to keep getting new business in a recession
You could stay focused on providing quality IT support to your clients, knowing that your MSP wouldn’t lack new business – because fail proof systems are in place
Instead of throwing spaghetti on the wall, trying to figure out how to market your MSP
You could leave your lead generation efforts to experts in MSP marketing, who know just what’s needed to get you the most bang for your buck, time and time again!
But now the real question is, why isn’t this the norm for your MSP? Before we answer that question…
Let’s Look reality in the eyes
Why? A recession is upon us! And sadly, it’s getting a ton of free publicity and building up anxiety in business owners.
In the MSP space for one, people are concerned about being able to maintain their existing clients, much less being able to ACQUIRE MORE CUSTOMERS at such a time.
Billionaires are advising you to stash up your coins
– “don’t do anything that isn’t mission-critical at this time” they warn. Everyone is clamping down on their marketing and sales efforts.
This begs the question, if you get a steady influx of new clients through marketing, isn’t that a mission-critical business effort?
For most MSPS - sadly, it isn’t
For practically every MSP owner that has reached out to us for help, there’s a dark story of the hell-hole that marketing and lead-generation have been for them:
From having to wait 2 - 4 months before the next sale, because their entire marketing was 100% based on referrals
To signing multi-year contract deals with marketing agencies that promised them the moon, with nothing to show for it
To burning north of $6000 in ad spend, only to be hit in the face with absolute BS - no quality leads (well, except you count the grandma that needed her Windows updated)
To watching under qualified MSPs in their local region get all the viable clients because they had good marketing. Sadly if an “MSP” can complete reactive service tickets, clients don’t usually know if they’re terrible on the backend
The list of these horror tales goes on and on
So, yes – we get it. But…
Which (if we’re being honest) is the real reason why you’re on this page.
We’re taking the liberty to assume that if you got access to this, you’re not some random MSP owner looking to do the barest minimum…
You want results, despite the headlines and wave of fear all around the world.
And the best part is – it is possible!
Tough times build tough businesses.
There’s no greater opportunity to leave your competition behind, and get all the customers you could ethically get, than right now.
Because, while you’re doing well – you wouldn’t be here if you really believed you’ve maxed out the opportunities in your market, yes?
Your best bet is to do the exact opposite of what MSPs in your space are doing right now.
They’re cutting back on their marketing efforts, and trying not to ruffle any feathers. That leaves a huge gap for you to literally dominate your city – with failproof marketing strategies!
Do you see how this could all pan out in favor of your MSP?
You see it? Perfect!
Now, before we go any further – who are we, and what gives us the right to tell you how to market your MSP?!
Chris Benson
CEO of AlwaysOnIT
...Transparent, responsive, and always willing to go the extra mile... Incredible lead gen results!
Roshi Brigham
VP of business development and marketing at DivergeIT
...Our website has already converted a sale and leads are starting to really funnel through the way we had projected...
Josh Bevis
Founder of Sonar IT
...An abundance of leads, the largest being >100 seats, on just a few months
We’re a group of MSP marketing and lead generation experts that set out to make successful marketing possible for MSPs.
Our founder (Louis ) is a former MSP regional sales and marketing manager at a multinational MSP. He’s been flown across the world to train governments. He’s been able to crack the code on MSP marketing that produces results!
In a niche like yours, it’s crucial to leverage industry experience. At MSP Launchpad, we deeply understand what your dream clients want – and focus 100% on that.
We started out by offering only conversion-focused websites, then Google ads, then SEO…
Up until this point, all of our clients have had to get one, two, or all three of our services, and this is how they’ve gotten all their results.
But then, it hit us…
We’re talking, about
A full-on, conversion-focused HTML Website
SEO to land you on the first page of Google organically
Google ads to attract and convert leads like clockwork
Professional photo shoot for you and your team
Full branding kit to make you stand out in your market
Every other thing you need to pull your target audience in and close them!
And that’s exactly what we’ve done!
Hire marketing experts and form your very own team in-house.
This means you'd get in-house web developers and designers, ad campaign managers, copywriters, lead generation strategists, graphic designers, branding experts, and don’t forget a project manager to coordinate the team!
This would easily cost you multiple 6 figures every single year
You’d have to train them in the MSP space because you’re guaranteed to get zero results without that deep understanding of your industry
This will add multiple layers of complexity to your overall operation, I mean, you’re an IT provider, not a marketing agency!
Outsource your lead generation to a marketing agency with a track record of generating tons of leads for every other industry but yours.
Get ready to become one more experiment in their books. They're generalists at best, not specialists in MSP marketing. The learning curve is huge!
You’d wind up needing multiple agencies for the different services because it takes a team that has been there, and done that to provide it all! Generalists would most likely outsource your work on Fiverr, getting you “meh” results (at best).
End up spread thin, not knowing who’s responsible for what – or who to hold accountable if there are no results.
Get sub-par, epileptic reports on what’s actually going on with your marketing, because a gazillion other industries need their attention too!
You could take a good look at this all-in-one solution that our team of MSP marketing specialists has put together for businesses just like yours! It’s been years in the making, and by far our most aggressive system yet…
It's about time
The only MSP lead generation system you need to get new, eager leads for your MSP consistently, without any marketing expertize!
You could take a good look at this all-in-one solution that our team of MSP marketing specialists has put together for businesses just like yours! It’s been years in the making, and by far our most aggressive system yet…
That’s the promise, and it’s pretty straightforward.
You have clients to fulfill in order to maintain a healthy reputation in the market, the goal of MSP-GAP is to let you focus your energy on that, while your MSP gets a steady stream of qualified leads.
While you’re de-loading businesses of their IT burdens, we’re offering to de-load you of your marketing headaches, confusion, and the gut-wrenching feeling of being stuck!
This is for MSPs who understand that every once in a while, there's a magical opportunity, by a marketing agency that is just as focused and rebellious as you are.
1
Website - our top-of-line ''MAXXED OUT'' model
MSP Launchpad websites are specifically designed with the sole purpose of converting your audience into hot leads for your MSP. The websites are built in HTML, Java, and CSS with modern tools. With your very own clean, conversion-focused website, you’re finally ready to leave your competition behind – because this is the foundation of your online marketing.
You get your very own conversion machine, and officially leave the camp of MSPs getting zero results from their websites!
You get access to your own back-end, which you can use to update content, upload blog posts, and more.
WordPress-based websites cannot compare to the design, stability, security, and ease of use of the technology we use.
All content will be in alignment with Google's recent algorithmic updates. When Google adapts its ranking strategy, we immediately pivot!
Included services include copywriting, CMS integration: blogs, testimonials job openings, one offer-based landing page, mobile & 4K-responsive, technical and meta SEO, including 301 redirect links (transfer your SEO thus far), page speed optimization, conversion rate optimization, site map and much more…
2
First page ranking - SEO
Our best-in-class SEO consists of a concentrated effort to rank your website on the first page of Google (and other search engines) on multiple keywords - keywords that are proven to draw in new customers. Successful execution of an SEO strategy is built upon
A solid competitor analysis and keyword strategy
Consistent content creation and distribution across a variety of platforms: videos, brochures, PDF articles, blogs, and landing pages - which attract our target market
The creation of backlinks from (niche-related) websites with high authority
Online platform participation: perfectly fill in and optimize all Google, Bing and Apple platforms, business indexes, content websites, social media, etc.
Technical website optimization: loading speed, meta descriptions, internal linking, SEO widgets and more
Generally, we give you the online appearance of a company that has a 20-man team of marketing rockstars behind their sails.
3
Top-tier Google Ads
Using Google ads, we can help you skip the line and start getting ready-to-buy leads for your MSP, even if you got zero results in previous campaigns. We carry out comprehensive performance management of all your Google Ads search campaigns, including mobile campaigns (click-to-call), search network campaigns, and retargeting. Google Ads management includes, but is not limited to
Keyword management, negative keyword lists
Competitive analysis
Custom scripts and plugins
Call Tracking Analytics
Custom Audiences
Heatmaps
Creative ad copy
Bid and budget management
3+ Custom Landing Pages + ongoing optimization
Dynamic Remarketing
A/B Testing
Much more
4
Google Business Profile Setup
You probably have no idea the gold mine that GMB can be for your business. If you run a random search for a service-based business in your area, guess what would be right on top of that page… We want to make sure your GMB profile is always optimized and up-to-date. We'll continuously feed it content so you can attract more customers. Plus, we'll help you increase your online visibility so you can get ahead of your competitors.
5
Set Up Social Media Accounts With Branding Branded Materials; Brochures, and More
While organic social media is not an effective driver of traffic when outsourced, It is still important for all of your company's social media platforms to look professional. This gives your company a level of credibility and helps you to build trust with potential customers. We take care of that so that you don’t have to.
6
Google Remarketing Banners (budget excluded)
Once you start receiving significant traffic, we include Google Ads Banner Remarketing as part of your packages. This way, your banner advertisements will follow previous visitors around the web, keeping you top of mind. Excludes the advertising budget - for which $100-$150 per month is more than enough.
7
Corporate Photoshoot
If your business is eligible to have a photoshoot done, we will take care of this. Why? It turns your Google Business Profile and your website into literal lead magnets. This is because prospects want to connect with real people, not some stock imagery of men in suits shaking hands. Even if your office isn't the most impressive out there, you can always do a ''founder & team'' shoot at a different location.
8
Google Reviews Hunt
Don't settle for a generic online presence. Your business deserves custom designs that reflect its unique personality and sends a strong message that you're serious about your business. That’s why we customize the designs of your brochures, slides, and stationery. We'll work with you to create a look that captures your company's personality and makes a strong impression on your customers.
9
Tracking Analytics Portal
Tired of limited visibility into your metrics when collaborating with a marketing agency? With us, you get full-time access to a completely independent analytics portal. Just remember that all metrics are vanity; in the end, it is about whether or not lead-flow increases over time. Trust us and relax.
10
Email Sequences & Nurturing
Downloading a file from your website will trigger a series of emails designed to nurture your relationship with the customer. The email series will provide valuable information about how to use the file they downloaded, as well as introduce them to other products and services that might be of interest. By building a nurturing relationship with your customers, you create loyalty and increase the chances of continued business. We handle all of this for you as well…
11
Text Messages Follow-Up & Chatbot
Emails are great. But you know what really grabs attention? Text messages. A text message is impossible to miss. It's like a personal invitation to check what you've got waiting for you. That's what we’d help your organization do - send text reminders and check in on your prospects through friendly, sociable text follow-ups.
12
Dedicated Customer Success Manager
We only hire customer success managers who really clearly state that they aren't actually on OUR side, they are on YOUR side. You can be assured that you have your very own personal champion with us all day long, making sure your campaigns are successful and leads are pouring in, or she'll give it to us.
13
Logo Redesign (if Required)
As MSPs grow, one concern they have is the fact that the logo they’ve been using since the dotcom era no longer suits what they’ve evolved into. If you need to change up your logo and start out with a fresh brand image and voice, we have got you covered.
14
Welcome Box Management
Most MSPs are focused on the lead's experience pre-sale, not many put much thought into the customer's experience post-sale. We help you keep the momentum going by providing your clients with an amazing post-sale experience, making it more likely that they’d stick with you longer (provided your services are as promised, which we expect).
15
Referral Hunt
While we help you convert cold leads into eager-to-buy prospects, we don’t stop there. There’s still potential for referrals, but it wouldn’t happen by asking your clients to refer you every couple of months. We’d help you systemize that, making it a process that you can follow to get referrals from your most loyal customers.
16
Branding guide (Bonus)
In the MSP space, reviews are (almost) everything! Prospects will ALWAYS want to see how your MSP has treated other businesses in the area, before making such a big leap to trust you with their private data, business – basically their lives. In the MSP-GAP, we’ve also systemized this, helping you get much more reviews than you previously got, both on your Google My Business page and on your website.
By this point, it’s easily to understand why we’ve called the MSP Growth Accelerator Program the ONLY (recession-proof) system your MSP needs to generate qualified leads…
The MSP-GAP comes in two tiers; Premium and Elite.
It’s a “choose your own adventure” type of situation. Here’s what you get in the different tiers, with the actual costs of each individual service.
Note: The figures BELOW are not just realistic… They are the rates we’ve offered some of these services individually (which are already heavily discounted – because of our service-first approach).
While these prices are already a significant drop from the already realistic prices, we’re not calling this a New-Year Sale just because it sounds pretty.
It’s crazy, the figures you’re about to see – but we’re conscious of our actions, and it will make sense in a minute.
This is the first time we’re offering an all-in-one, no-stones-unturned program.
It’s been years in the making, and we’re getting to share this with the MSP community.
It’s a big deal for us – and we're excited to allow more MSPs to win at lead generation with our extended New-Year Sale.
We believe that in the next 3 - 12 months of being in the program, you’d be so in love with our processes (and much more) and the results you’d have gotten – that you’d be with us for a lifetime!
We’re not out to make a quick buck (or even secure our interest upfront), we’re out to make a lasting impression on how you grow your MSP going forward.
If MSPs could get these results with 1, 2, or 3 of our services – imagine with the complete 16-component program would achieve…
Matt Canavan
Managing Partner at InfoTank
MSP Launchpad got us 3 sales (not just leads) with Google Ads within a few months of the new website going live, while all other marketing agencies never delivered.
Hugues Mertens
Founder of About IT
We're getting leads on a weekly basis. The businesses are also now based in our location, which is top-notch for what we do.
Why Exactly should you act now?
We can't guarantee that you'd meet this offer tomorrow (and our slots typically fill up quickly)...
It’s not sustainable for us to make this offer available longer than 16 days (margins are crying out for help).
We plan to work with forward-thinking MSPs that are just as passionate about growth as we are.
We only work with 1 - 2 MSPs per city, once your city is filled up, there’s literally nothing we can do to help.
We won't be able to revert the rates, to stay true to all other MSPs that would be ready when you are.
We advise you take the today's offer, while it's available.
NOTE: We ONLY offer these guarantees only to MSPs that are looking to commit – because MSP growth is a marathon, not a sprint. If by any chance you’re searching for a 7-day hack, we can already confirm that this PROGRAM is not a perfect fit for you.
If we haven’t set up your website OR SEO/ Google ads (or any other service we promised to have set up by the end of the second month), simply send us a mail and you’d get your money back – no questions asked.
MSP-GAP PREMIUM
(Lower Tier)
You own the website after 1 year
If you don't get at least 3 qualified leads per month after the first year, we work at 50% price until you're there.
If you don't get at least 5 qualfied leads per month after year 2, we will work at 50% cost until you are there.
For MSP-GAP Elite
(Highest Tier)
You own the website after 1 year
If you don't get at least 3 pre-qualified leads booked straight into your calendar per month after the first year, we work at 50% price until you're there.
If you don't get at least 6 pre-qualified leads per month booked straight into your calendar after your second year, we will work at 50% until you are there.
Remember, we can only enroll 2 - 3 MSPs in your city into the MSP Growth Accelerator Program.
1
How will the photo shoot be done?
We work with a network of professional photographers around the world. No matter where your MSP is, we’d link you up with a team that would come in to take all your professional photos.
2
How long before the website goes live?
You’d first be able to start giving feedback on your website 4 weeks after your sign-up block (we have a max number of websites per block, another reason you’d want to get started now). According to our road map, your MSP website goes live by the end if the 6th week.
3
How long before my first lead?
Results vary depending on your preference, budget and tier. With Google Ads, our clients typically start seeing results 3 - 4 weeks after the campaign is live (with a good enough budget). SEO takes more time to build up but is a longer-lasting alternative, our clients typically start seeing some traction from there between 3 - 7 months in. On the Elite tier, both SEO, Google Ads, and referrals would be firing on all cylinders for your MSP growth!